10 Tips for Booking Entertainment for a Corporate Event

Finding entertainment for a corporate convention,performance. You can find direct contact information
holiday party or conference can seem like afor entertainers by doing an internet search for
overwhelming task. There are literally thousands of"corporate entertainers", "california comedian", etc.
excellent, good, and down right horrible corporate#7 - PLAN A REALISTIC BUDGET. The old adage,
entertainers available. This list will give you some"you get what you pay for", applies to entertainment
advice on how to narrow down your search and findas well. The entertainment is not a place to save a
entertainment that will help make your event afew dollars. You would never cut corners on the
success!food you would feed your guests, and should never
#10 - PLAN EARLY. The most popular corporatecut corners on the entertainment. Bad entertainment
entertainers book up very quickly for popular dates.can ruin an event just as quickly as bad food. You
During the corporate holiday party season (Nov-Jan),are not going to be able to get a GOOD quality
entertainers can begin to book up over a year incorporate entertainer to do a show for $400. Fees
advance. Avoid disappointment and start looking forfor a TOP QUALITY, professional corporate
entertainment as soon as you know the date ofentertainer will range from $1500 - $100,000 +
your corporate event.depending on the size of the show and the
#9 - KNOW WHAT YOU WANT (AND MOREperformer's experience and reputation.
IMPORTANTLY, WHAT YOUR AUDIENCE WANTS).#6 - KNOW THE PERFORMER'S EXPERIENCE. You
You can make your search for an entertainer easierwant a corporate entertainer who primarily
if you have an idea of the type of entertainmententertainers for corporate audiences. Don't be afraid
that would work well for your group. Popularto ask questions... Is the performer a full-time
corporate entertainment includes:entertainer? Have they performed at events like
COMEDY - Comedy acts can be a great way to getyours in the past? Do they have letters of
your group laughing together. Comedy acts don'trecommendation and reviews from past clients for
have to be just stand-up comedians. Many corporateyou to read?
comedy acts blend magic, juggling, or other variety#5 - IF YOU HAVE A SPECIAL REQUEST....ASK! Many
performances into their comedy show. This varietyentertainers are happy to customize part of their
helps insure that there is something for everyone inperformance for your event. If you have a special
the performance.request in mind, be sure to discuss this with the
No matter what type of comedy act your choose,performer at the time of booking.
be sure that the comedy is going to be appropriate#4 - DISCUSS SET-UP REQUIREMENTS BEFORE
for your group. Many comedians have different ideasBOOKING. Set-up need for entertainers vary greatly.
on what "clean comedy" is, so be sure to ask for aSome can perform in the corner of a room with just
demo video to preview the show (see #1 below!)a microphone, some need a minimum stage area and
MUSIC - Many headline singers and bands arespecial sound and lighting equipment. Be sure that
available for corporate events.your venue will be able to meet your entertainer's
MAGIC - There are many different styles ofset-up needs prior to booking.
corporate magicians and corporate magic shows.#3 - LEAVE YOUR GUESTS WANTING MORE. 90
Some magicians offer strolling magic (going table tominutes of entertainment may sound like a great idea
table at your event), some perform large illusionwhen you are planning your corporate event, but
show with special effects and a cast of dancers,most audiences do not want to sit through a 90
others specialize in comedy magic that gets yourminute show. A longer show does NOT equal better
audience laughing in involved. Whatever styles ofshow. Even the TOP comedians and entertainers in
corporate entertainment you are looking for, be surethe WORLD (Jerry Seinfeld, Jay Leno, etc) only
to find a magician who specializes in only that style.perform 60-75 minute shows. Professional
There are magicians you will tell you that they doentertainers and corporate event planners agree that
everything - illusions, comedy, strolling, but that isa good length for most corporate live entertainment
because they are not proficient at any specific style,is 35-50 minutes. It is always better to leave your
so all their shows are usually only mediocre. For theaudience excited and wanting more...rather than
best possible show, hire a professional corporatehaving them get tired and start looking at the watch.
magician who specializes in one style of magic. These#2- KNOW WHAT IS INCLUDED IN THE FEE. There
performers will be the best in their field in illusion,are travel expenses associated with hiring national
comedy, or sleight-of-hand because that is all theyentertainers for your corporate party. Many
do.entertainers include the travel expenses into their
HYPNOSIS - Hypnotists can be great for the rightperformance fee and for some travel will be an
group. Hypnotist shows are very interactive andadditional expense. Be sure to know what is included
require a very outgoing and uninhibited group to reallyin the fee you are quoted to avoid any unexpected
be successful.(and potentially expensive!) surprises.
#8 - BOOK DIRECTLY WITH THE ENTERTAINER#1 - MOST IMPORTANTLY - ALWAYS ASK TO SEE
TO SAVE MONEY AND HEADACHES. If you bookA DEMO VIDEO. A demo video is the only way you
your corporate entertainment directly through thecan truly judge whether a corporate entertainer will
entertainer, you will save money on entertainment.be right for your company party. The demo video
Most corporate entertainment agencies add anshould be short highlights of the segments of an
additional 15-35% to an entertainer's fee. By bookingentertainer's show. The video should be filmed in
a corporate entertainer direct, you also have thefront of a live audience so you can see how a real
convenience of being able to talk with the entertaineraudience reacts to the show. If an entertainer's video
(or their office staff) about any questions oris nothing but split-second clips and flashy graphics
concerns. Most corporate entertainment agencies willset to music, then they are probably trying to cover
not let you talk with the entertainer until the day offor an inadequate performance - or worse, it could
the show. By booking direct, you can be guaranteedmean that they have NEVER even performed in
that there are no miscommunications about thefront of a real audience.