6 Important Questions to Ask About Your Corporate Events Ideas

Most areas of expenditure in business are fairlyto their preferred event type. Look for that meet
tightly regulated. We have purchase orders, approvaldifferent employees' requirements, like:
processes and stocktakes, as well as• Different levels of physical fitness
pre-employment interviews and reference checks. So• Differing pre-existing skills
it is strange that in some areas of business,• Different social expectations - some may not
managers ignore Socrates' pearl of wisdom - "Thedrink alcohol, etc
unexamined expense is not worth incurring"! Ideas• Different family commitments - some may not
are a common business expense that have littlebe able to attend corporate events ideas after
management planning, and are only rarely examinedworking hours because of childcare commitments,
to see if they achieved their goals. Today we checketc.
out the top 7 questions you need to ask about yourDoes it pose any psychological risk?
idea, to make sure that your expenses don't remainThis is one of the most important questions to
unexamined!consider when shortlisting corporate events ideas.
Do I want to remedy, maintain or improveThink about whether your event idea:
performance?• Encourages people to be treated equally and
This sounds like a silly question about your ideas...respected
everybody is looking to 'improve performance', after• Has the potential to create humiliation or stir
all. The answer you are looking for here should tellanger
you where you think your team dynamic is sitting• Will include everybody, or has the potential to
right now. Are there problems that need to be fixed?leave some people excluded
Is it going along okay, but could be better? Or would• Won't expose fears of failure, fears of
you like to keep everything just how it is?incompetence
What is the activity designed to do?• Won't require that workmates feel they have to
There are 3 main types of ideas, in terms of team'expose' themselves unnecessarily.
building strategies. These include problem solvingIs the timing, budget and venue convenient?
events, communication events, and pure fun events.A corporate event idea that feels like 'more trouble
The type of corporate event idea that you choosethan it is worth' will be of little value to your
will depend on the type of change (or non-change!)organisation. Think about aspects like:
you want to achieve in your team.• Timing: In relation to major projects and staff
Will the activity achieve the change you want?workload
Nobody can predict the future - but you should at• Cost: Will the event take money away from an
least meet with other senior management to discussinvestment or activity that staff see as more
the activity's potential for creating real change in theimportant?
workplace. Try to be realistic about what you expect• Venue: Can people get there easily? Can you
your event to achieve, but by the same token don'tprovide transport?
fail to set goals for it.You'll need to consider both the logistical questions,
Will all the team members be happy with the event?the goals of your event, and the cost effectiveness
If you have a particularly large organization, it may beof any you consider if you want to be sure of
smarter to split people into different groups accordingactually getting benefit out of it!