| Before The Advent of Event Management Software | | | | community theaters, the range of performances |
| Anyone who has ever been involved in community | | | | should vary from heavy drama to light musicals. This |
| theater or performing arts venues knows the huge | | | | is where a good director and producer are likely the |
| volume of paperwork that makes the job difficult | | | | most valuable assets. Their professional status should |
| and margin for errors incredibly high. Managing the | | | | be equal to the star quality of performers. |
| overhead of a performing arts facility is an enormous | | | | Point and Click Away Performing Arts Venue |
| task. Add to that booking the best entertainers who | | | | Management Blues |
| attract audience interest, arranging publicity for each | | | | With theater management software, just about any |
| event as well as hospitality services, guest rooms, | | | | detail is readily available and in most cases the event |
| rehearsal equipment, stage, prop and scenery | | | | management software will flag certain dates and |
| management and if applicable, costuming and | | | | create reminders the minute the program boots up. |
| musicians. The answer is a tight rein on details with | | | | This is the beauty of this type of software. |
| the help of event management software. | | | | Everything that normally ends up on paper is right |
| Managing Details As Well As the Event | | | | there on the screen. If hard copy is needed, it is |
| The worst-case scenario is forgetting to check in | | | | simple to print it. This is handy whenever there is a |
| with the printer on ticket release dates or verifying | | | | dispute over dates, times, release information or |
| the shipment of costumes from the company that | | | | marketing schedules. Just point and click away the |
| supplies 30 or 40 dancers with cabaret-style | | | | difficulties of performing arts venue management. |
| costumes. That is an "oops moment" no performing | | | | One other asset of theater management software is |
| arts venue manager wants on their professional | | | | the ability to review archived information for future |
| resume. Hire the best marketing and PR people | | | | reference. The name of a particular singer, musician |
| available. Without top-of-the-line marketing, the best | | | | or director and contact information stays in the |
| performing arts venues free fall. From one season to | | | | records and can be sorted like a database. The |
| the next, depending on the venue, diversity of | | | | software is user friendly and saves time and money. |
| events is equally important. Predictability in | | | | All of which helps successfully manage a performing |
| entertainment has a negative impact. Even in small | | | | arts venue. |